BUDLIGHT X ENGLAND

For UEFA EURO 2020, I was commissioned by Ten Toes Media to design a range of digital campaign assets for the English FA in partnership with Bud Light UK. Working across both brand and federation guidelines, I helped shape creative that felt true to the energy of the tournament while still aligning with Bud Light’s voice and objectives. It was a fast-moving project built around national pride, culture, and visibility — and one that gave me early experience working on major tournament campaigns with multiple stakeholders involved.